Treat yourself to a new piece of jewelry from one of these exceptional shops, picked for their impeccable service and commitment to their craft.

Best jewelry shops on Etsy
Photo by Caitlyn Minimalist

Whether you're on the hunt for the perfect present or a spectacular sparkly gift just for you, shopping for jewelry online is the best way to find pieces you can’t find anywhere else. Where you shop for jewelry matters, and these jewelry shops on Etsy consistently get kudos for their jewelry designs.

Etsy search tools make it easy to find what you want, and you can shop confidently with Etsy Purchase Protection in the rare cases that something goes wrong. Shopping for jewelry on a budget? Online jewelry shops on Etsy have picks for every price point, too, and many items feature flexible payment options, too, thanks to Klarna (terms and conditions apply).

In addition to discovering up-and-coming styles and curated collections of well-crafted classics, buying on Etsy means shopping directly from independent jewelry designers who are just a message away. Sit back, scroll on, and peruse these picks for the best jewelry shops on Etsy.

Dainty jewelry under $30 from Keari Studio

Dainty jewelry from Etsy Shop jewelry from Keari Studio

For dainty springtime daisies for every season, look no further than these cute jewelry pieces made from beaded pearls. A perfect addition to your everyday jewelry staples, these dainty rings, earrings, and bracelets add an extra playful touch to your wardrobe.

Price range: $5-$30 | Returns & exchanges: See item listing details for information, plus Etsy Purchase Protection | Shipping: Free shipping with an order of $35+

Custom jewelry for men and women from EVREN

Men and women jewelry on Etsy Shop jewelry from EVEREN

Whether you’re looking for a gift for him or for her, EVREN consistently wows. Expertly combining timeless styles with modern jewelry trends, these understated, chic necklaces and rings are effortlessly cool.

Price range: $50-$250 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Bold brass and silver jewelry from Saajie

Chunky metal jewelry on Etsy Shop jewelry from Saajie

Inspired by her French-Nigerien heritage and Indian influences, Rayanne Hertkorn of Saajie creates jewelry “crafted to transport you to far-off lands, evoking the spirit of adventure and wanderlust.” From angular gold cuffs to silver chain tassel earrings to chunky metal chokers, these edgy-yet-bohemian pieces make the perfect travel accessory.

Price range: $16-$500 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Floral jewelry under $50 from Paquerette & Paillette

Floral blooms jewelry on Etsy Shop jewelry from Paquerette & Paillette

For all the nature-lovers out there, these darling pieces are made with real flowers, pressed and preserved in resin for everlasting blooms of wild carrot (aka Queen Anne’s Lace), baby’s breath, and tiny autumn leaves. Now you can take the great outdoors with you wherever you go!

Price range: $18-$50 | Returns & exchanges: Returns accepted within 30 days, plus Etsy Purchase Protection | Shipping: Free shipping

Personalized lockets and custom jewelry from Silk Purse Sow’s Ear

Unique jewelry on Etsy Shop jewelry from Silk Purse Sow’s Ear

The ultimate personalized gift for mom, these vintage-inspired jewelry picks are keepsakes she’ll cherish forever, whether it’s a book locket necklace, an acorn charm that carries a secret message inside, or a sterling silver zodiac necklace. This jewelry shop offers custom engraving for an extra-special touch.

Price range: $15-$46 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Unique personalized jewelry from Soremi Jewellery

Women's personalized jewelry Shop jewelry from Soremi Jewellery

When shopping online for women’s jewelry with unexpected, customizable aspects, look no further than Soremi Jewellery. With a price range to fit every budget, choose from modern nut-and-bolt-inspired necklace with family birthdays engraved in each nut, personalized initial necklaces, and gold mobius ring bands gorgeous enough to be your forever wedding rings.

Price range: $35-$1,000 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Lightweight gold jewelry from La Géométrie

Relic inspired gold jewelry from Etsy Shop jewelry from La Géométrie

A former archeologist, Paula MV of La Géométrie knows relics and ancient motifs carry great meaning—and style. With vintage style medallion charm necklaces and modern symbolic earrings, these gold jewelry picks are all eye-catching modern artifacts.

Price range: $50-$100 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping cost: $7

Vintage jewelry from ode{vintage}

Eclectic vintage jewelry on Etsy Shop jewelry from ode{vintage}

For Olivia DeIyamu, owner of ode{vintage}, the opportunity to accentuate your originality with unique, storied pieces is what retro treasure hunting is all about. Shop zodiac necklaces and colorful rhinestones for an eclectic mix of vintage jewelry from the ‘70s, ‘80s, and ‘90s.

Price range: $3-$120 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Inspirational gold jewelry from Everli

Inspirational gold jewelry found on Etsy Shop jewelry from Everli

Shuang Everett Li started Etsy jewelry shop Everli with the purpose to make jewelry that serves as a tangible source of courage and calm: Her collection includes serene mountainscapes embedded into gold rings, morse code jewelry that carries secret messages, and organic shapes adorning diamond ring bands. Plus, as a former Etsy Design Awards finalist, you know these styles are ahead of the curve.

Price range: $30-$550 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Playful, colorful jewelry from Jill Makes

Playful and colorful jewelry from Etsy Shop jewelry from Jill Makes

A joyful pair of beaded statement earrings. A colorful friendship necklace for you and your bestie. A choker adorned with beaded charms in two colorways. These jewelry picks from Jill Makes are carefully crafted and add a pretty and playful energy to your jewelry box.

Price range: $10-$80 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Personalized modern jewelry under $100 from Caitlyn Minimalist

Modern minimalist jewelry found on Etsy Shop jewelry from Caitlyn Minimalist

Modern jewelry lovers, meet your new go-tos. Custom initial and name necklaces and charms feel special because they feel entirely yours, and these minimalist pieces are chic enough to make a thoughtful Mother’s Day gift or an affordable treat for yourself.

Price range: $10-$90 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Pearl bridal jewelry from MrsQCreation

Pearlcore jewelry found on Etsy Shop jewelry from MrsQCreation

If you couldn’t get enough of the pearlcore trend, these gorgeous natural pearl earrings, bracelets, and necklaces are just for you. Pearl is a timeless gem—and June’s birthstone—and we can see why: Its delicate, iridescent quality adds an air of glamour to any outfit it adorns, including any bridalwear you’re planning for your big day.

Price range: $13-$70 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Bold sterling silver jewelry from Aleishla Jewelry

Handcrafted sterling silver jewelry on Etsy Shop jewelry from Aleishla Jewelry

Designed and handcrafted by a husband-and-wife team in their home studio in Lares, Puerto Rico, each Aleishla piece delivers maximum impact with just a few clean, organic lines and the well-placed pop of a gemstone accent, whether it’s a fiery red opal or an iridescent mother of pearl.

Price range: $40-$1,070 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

Brilliant turquoise jewelry from Sarah Safavi Jewelry

Turquoise jewelry found on Etsy Shop jewelry from Sarah Safavi Jewelry

Using classic silversmithing techniques in her backyard studio, Sarah Safavi creates silver jewelry pieces, often incorporating pops of color and texture with turquoise, jasper, and obsidian. These stunning necklaces and rings bring a subtle elegance to any outfit—we personally love pairing them with a simple denim and T-shirt look.

Price range: $30-$228 | Returns & exchanges: See item details for information, plus Etsy Purchase Protection | Shipping: Free shipping

How to shop for jewelry online

With so many pieces to choose from, shopping for jewelry online can be a bit overwhelming. Never fear, finding great places to buy jewelry is simple with Etsy: You can quickly browse designs you won’t find anywhere else, and shop directly from makers. Plus, there’s no parking required when you shop for jewelry online. Yay! Here are some tips to keep in mind as you shop for jewelry online:

  • Double-check the item’s sizing. No one likes to anxiously await a new beautiful ring only for it to be a little too small for their intended finger (hint: measure your ring size before ordering), or have a necklace chain that’s a little too long for their intended layering. This is not the time to eyeball sizes, so take your measurements and compare it to the item’s size. Etsy sellers often include size info in their listing details.
  • Check the item or shop’s return policies before purchasing. You can easily find these in each item description on Etsy.
  • Brush up on basic jewelry markings to feel confident you're getting exactly what you're looking for.

How we selected the best places to buy jewelry online:

The shops in this guide to the best places to buy jewelry online were evaluated on their buyer reviews, customer service, and item ratings, as well as their creativity and craftsmanship. You can learn more about each independent seller and review their shop policies and reviews on their shop page.

Shop unique jewelry for every occasion